By Rotation Turns 7!

By Rotation -

Seven years ago, we set out to build a platform that gives everyone access to unlimited designer clothing. Along the way, we ended up building much more than the world’s largest shared wardrobe: we built a movement that made sharing and renting cool, fun and special.

To celebrate 7 years of By Rotation, we asked our community what By Rotation means to them. From financial freedom during maternity leave, to finding a community where they truly belong, proving that fashion is more powerful when shared, and building new friendships along the way.

Rotating your wardrobe is a feeling that never gets old. Scroll to read through their answers.

Buki, @bukiswardrobe

Rent Buki's Wardrobe, including the brands Maria Lucia Hohan, Emilio Pucci and Cult Gaia.

Jess, @jesswithdresses

With over 500 listings, Jess' wardrobe has something for everyone.

Gemma, @pretty_sensational

Discover Gemma's rental wardrobe on the app now.

Georgia, @gmds

Looking for your dream Vivienne Westwood Bridal dress? Look no further.

Minnie, @minniejane

Rent Minnie's iconic sequin Retrofête dresses and much more!

Krystal, @kfren

A lover of pink and sequins, what more could you want from a wardrobe!

Urvashi, @urvashi

Rent brands such as, Self-Portrait, De La Vali and Alexander McQueen from Urvashi's wardrobe.

Join the By Rotation community of over 1.5 million Rotators globally now. Download the app here.